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API analytics for product managers: understand key API metrics that can help you grow your business

API analytics for product managers: understand key API metrics that can help you grow your business
Kataloginformation
Feldname Details
Vorliegende Sprache eng
Name Goyal, Deepa ¬[VerfasserIn]¬
T I T E L API analytics for product managers
Zusatz zum Titel understand key API metrics that can help you grow your business
Verlagsort [Place of publication not identified]
Verlag Packt Publishing
Erscheinungsjahr 2024
2024
Umfang 1 online resource (344 pages)
Notiz / Fußnoten Includes bibliographical references and index
ISBN ISBN 978-1-80324-196-8
ISBN 978-1-80324-765-6
Systemvoraussetzungen $bMode of access: World Wide Web.
Klassifikation 005.8
Kurzbeschreibung APIs are crucial in the modern market as they allow faster innovation. But have you ever considered your APIs as products for revenue generation? API Analytics for Product Managers takes you through the benefits of efficient researching, strategizing, marketing, and continuously measuring the effectiveness of your APIs to help grow both B2B and B2C SaaS companies. Once you've been introduced to the concept of an API as a product, this fast-paced guide will show you how to establish metrics for activation, retention, engagement, and usage of your API products, as well as metrics to measure the reach and effectiveness of documentation—an often-overlooked aspect of development. Of course, it's not all about the product—as any good product manager knows you need to understand your customers’ needs, expectations, and satisfaction too. Once you've gathered your data, you’ll need to be able to derive actionable insights from it. This is where the book covers the advanced concepts of leading and lagging metrics, removing bias from the metric-setting process, and bringing metrics together to establish long- and short-term goals. By the end of this book, you'll be perfectly placed to apply product management methodologies to the building and scaling of revenue-generating APIs.
SWB-Titel-Idn 1844913775
Signatur Packt EBS
Bemerkungen Elektronischer Volltext - Campuslizenz
Elektronische Adresse $uhttps://portal.igpublish.com/iglibrary/search/PACKT0006553.html
Internetseite / Link Verlag
Kataloginformation500402142 Datensatzanfang . Kataloginformation500402142 Seitenanfang .
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