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How industry analysts shape the digital future
Kategorie	Beschreibung
037b	eng
087q	978-0-19-870492-8
100	Pollock, Neil
104b	Williams, Robin
331	How industry analysts shape the digital future
403	First edition
410	Oxford
412	Oxford University Press
425	2016
425a	2016
433	1 Online-Ressource
451b	Oxford scholarship online. Business and management
527	Erscheint auch als (Druck-Ausgabe)ISBN: 978-0-19-870492-8
540a	ISBN 978-0-19-177402-7
700b	\|658.4012
750	Industry analysts are in the business of shaping the technological and economic future. They attempt to 'predict' what will become the next big thing; to spot new emerging trends and paradigms; to decide which hi-tech products will win out over others and to figure out which technology vendors can deliver on their promises. In just a few years, they have developed a surprising degree of authority over technological innovation. Yet we know very little, if anything about them. This book seeks to explain how this was achieved and on what this authority rests.
012	469644214
081	How industry analysts shape the digital future
100	E-Book Oxford EBS
125a	Elektronischer Volltext - Campuslizenz
655e	$uhttp://dx.doi.org/10.1093/acprof:oso/9780198704928.001.0001