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Advances in Crowdsourcing
Kategorie Beschreibung
036aXA-DE
037beng
077a433510676 Druckausg.: ‡Advances in crowdsourcing
087q978-3-319-18340-4
100bGarrigós-Simón, Fernando J. ¬[Hrsg.]¬
104bGil-Pechuán, Ignacio ¬[Hrsg.]¬
108bEstelles-Miguel, Sofia ¬[Hrsg.]¬
331 Advances in Crowdsourcing
410 Cham
412 Springer
425 2015
425a2015
433 Online-Ressource (VIII, 183 p. 21 illus., 20 illus. in color, online resource)
451bSpringerLink. Bücher
527 Druckausg.: ‡Advances in crowdsourcing
540aISBN 978-3-319-18341-1
700 |PDG
700 |KJMV6
700 |BUS087000
700b|658.514
700c|HD28-70
700g1270877097 QP 210
750 This book attempts to link some of the recent advances in crowdsourcing with advances in innovation and management. It contributes to the literature in several ways. First, it provides a global definition, insights and examples of this managerial perspective resulting in a theoretical framework. Second, it explores the relationship between crowdsourcing and technological innovation, the development of social networks and new behaviors of Internet users. Third, it explores different crowdsourcing applications in various sectors such as medicine, tourism, information and communication technology (ICT), and marketing. Fourth, it observes the ways in which crowdsourcing can improve production, finance, management and overall managerial performance. Crowdsourcing, also known as “massive outsourcing” or “voluntary outsourcing,” is the act of taking a job or a specific task usually performed by an employee of a company or contractors, and outsourcing it to a large group of people or a community (crowd or mass) via the Internet, through an open call. The term was coined by Jeff Howe in a 2006 issue of Wired magazine. It is being developed in different sciences (i.e., medicine, engineering, ICT, management) and is used in the most successful companies of the modern era (i.e., Apple, Facebook, Inditex, Starbucks). The developments in crowdsourcing has theoretical and practical implications, which will be explored in this book. Including contributions from international academics, scholars and professionals within the field, this book provides a global, multidimensional perspective on crowdsourcing
902s 208918736 Finanzierung
902s 336552998 Open Innovation
902s 209868775 Innovationsmanagement
012 433316616
081 Advances in Crowdsourcing
100 Springer E-Book
125aElektronischer Volltext - Campuslizenz
655e$uhttp://dx.doi.org/10.1007/978-3-319-18341-1
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