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MAB
Consumer Innovation at the Base of the Pyramid: Emerging Patterns of User Innovation in a Resource-Scarce Setting
Kategorie
Beschreibung
036a
XA-DE
037b
eng
077a
414550781 Druckausg.: ‡Praceus, Sarah: Consumer innovation at the base of the pyramid
087q
978-3-658-05104-4
100
Praceus, Sarah
331
Consumer Innovation at the Base of the Pyramid
335
Emerging Patterns of User Innovation in a Resource-Scarce Setting
410
Wiesbaden
412
Springer Fachmedien Wiesbaden
425
2014
425a
2014
433
Online-Ressource (XVI, 170 p. 27 illus, online resource)
451b
Forschungs-/Entwicklungs-/Innovations-Management
501
Description based upon print version of record
517
Foreword; Acknowledgements; List of Contents; List of Figures; List of Tables; List of Abbreviations; 1 Introduction; 1.1 Research problem and relevance; 1.2 Research objectives and approach; 1.3 Structure of the document; 2 Phenomenological background for the BoP; 2.1 Definition and background of the Base of the Pyramid; 2.1.1 Population group; 2.1.2 Business concept; 2.2 Business conditions at the BoP; 2.2.1 The economic life of the poor; 2.2.2 Market constraints at the BoP; 2.2.3 Organizational challenges; 2.3 Innovation for and at the BoP; 2.3.1 The role of innovation at the BoP. 2.3.2 Approaches for BoP innovation2.3.3 The need for participatory innovation; 3 Conceptual foundations of user innovation; 3.1 Definitions and background; 3.2 Relevance of user innovation; 3.3 Users as source of innovation; 3.3.1 Antecedents and motivation of user innovation; 3.3.2 Characteristics of innovating users; 3.3.3 Identifying and taking advantage of innovating users; 4 Research focus; 4.1 Research gaps and questions; 4.1.1 Relevance of user innovation research in subsistence markets; 4.1.2 Characteristics of consumer innovation at the BoP. 4.1.3 Antecedents of BoP consumer innovation4.2 Research framework; 4.2.1 Theoretical foundations; 4.2.2 Elements of the research framework; 4.2.3 Development of the hypotheses; 5 Methodology; 5.1 Analysis; 5.2 Data collection; 5.2.1 The Honey Bee Network; 5.2.2 The sample; 5.3 Data preparation; 5.3.1 Codification of award profiles; 5.3.2 Assessment of creativity and technical elaboration; 6 Patterns of consumer innovation at the BoP; 6.1 Study 1: Characteristics of consumer innovation at the Indian BoP; 6.1.1 Characterization of the consumer innovator. 6.1.2 Characterization of the consumer innovation6.1.3 Discussion of findings; 6.2 Study 2: Comparison to studies in wealthy, developed markets; 6.2.1 Comparative analysis of consumer innovation patterns; 6.2.2 Discussion of findings; 7 Antecedents of consumer innovation at the BoP; 7.1 Choosing appropriate statistical techniques; 7.2 Study 3: The impact of resources on innovation quality; 7.2.1 Prerequisites to the multiple linear regression; 7.2.2 Analysis of creativity; 7.2.3 Analysis of technical elaboration; 7.2.4 Discussion of findings. 7.3 Study 4: The influence of innovation quality and context on market recognition7.3.1 Foundations of the ordinal logistical regression; 7.3.2 Analysis of market recognition; 7.3.3 Discussion of findings; 8 Summany of findings and conclusions; 8.1 Summary of findings; 8.2 Theoretical contributions; 8.3 Managerial implications; 8.4 Limitations and future research; References; Appendix
527
Druckausg.: ‡Praceus, Sarah: Consumer innovation at the base of the pyramid
540a
ISBN 978-3-658-05105-1
700
|PDG
700
|KJMV6
700
|BUS087000
700b
|658.83420869420954
700b
|658.514
700b
|381.32
700c
|HD28-70
700g
1270877097 QP 210
700m
|658.514
750
Base of the Pyramid (BoP) -- User Innovation -- Patterns and Antecedents of Consumer Innovation at the BoP.
753
Approximately one-third of the world’s population lives in poverty at the global Base of the economic Pyramid (BoP). Sarah Praceus quantitatively investigates patterns and characteristics of a large sample of innovations developed by people living at the BoP in India. Their differences and commonalities versus consumer innovations from the developed world are identified. Furthermore, Sarah Praceus examines the effects of innovation-relevant resources and contextual factors on the innovative outcomes at the BoP. The findings indicate that poor consumer innovators and their wealthier counterparts share similar stable demographic predispositions and preferences while the phenomenon adapts to the different living conditions at the BoP. Finally, user innovation research from developed markets appears not to be entirely transferable to subsistence markets. Contents n Base of the Pyramid (BoP) n User Innovation n Patterns and Antecedents of Consumer Innovation at the BoP Target Groups · Researchers and students in the field of innovation management, user innovation and BoP · Entrepreneurs and organizations striving for new business opportunities in subsistence markets and practitioners interested in product development for the BoP The Author Sarah Praceus obtained her doctorate at the Institute for Technology and Innovation Management at the Hamburg University of Technology (TUHH).
902s
209566647 Strategisches Management
902s
211272418 Nachhaltigkeit
902s
208849491 Armut
902s
209470127 Bekämpfung
902s
211009512 Bevölkerungsgruppe
902s
211476420 Wertschöpfungskette
902s
211025593 Einbindung
012
405480806
081
Praceus, Sarah: Consumer Innovation at the Base of the Pyramid
100
Springer E-Book
125a
Elektronischer Volltext - Campuslizenz
655e
$uhttp://dx.doi.org/10.1007/978-3-658-05105-1
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