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Sie befinden sich hier
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Kategorienanzeige
Kategorienanzeige
MAB
Corporate Social Responsibility: Challenges, Opportunities and Strategies for 21st Century Leaders
Kategorie
Beschreibung
036a
XA-DE
037b
eng
077a
39332446X Druckausg.: ‡Corporate social responsibility
087q
978-3-642-40974-5
100
Okpara, John O.
104b
Idowu, Samuel O. ¬[Hrsg.]¬
331
Corporate Social Responsibility
335
Challenges, Opportunities and Strategies for 21st Century Leaders
410
Berlin, Heidelberg
412
Springer
425
2013
425a
2013
433
Online-Ressource (XXXI, 296 p. 16 illus, online resource)
451b
CSR, Sustainability, Ethics & Governance
527
Druckausg.: ‡Corporate social responsibility
540a
ISBN 978-3-642-40975-2
700
|KJVX
700
|BUS074000
700
|KJG
700
|BUS008000
700b
|658.048
700b
|174.4
700c
|HD62.6
700c
|HD60-60.5
700g
1271511827 QP 150
750
In today's global business environment it is no longer acceptable that a corporation does well simply by doing good. It is expected. With increasing pressures from stakeholders to improve the bottom line as well as to be good corporate citizens, business leaders face tough decisions. What social issues should we support? What initiatives should we develop that will do the most good for the company as well as the cause? Do we include social messages in our advertising, encourage our employees to volunteer, do we modify our business practices? How do we integrate a new initiative into current strategies? These and other challenges will continue to face future leaders. This book provides thoughtful answers to these important questions, and to many more. The book offers suggestions on how to choose among major worthy causes and also how to measure the amount of good achieved both for the recipients and the companies themselves. Of course, all is not only about challenges, there are loads of opportunities that go along with them but it’s only responsible and sustainable leaders who would be able to spot these opportunities. That is the future which awaits 21st century leaders
902s
321745035 Corporate Social Responsibility
902s
209481420 Internationales Management
902f
|Aufsatzsammlung
012
39952648X
081
Okpara, John O.: Corporate Social Responsibility
100
Springer E-Book
125a
Elektronischer Volltext - Campuslizenz
655e
$uhttp://dx.doi.org/10.1007/978-3-642-40975-2
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