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DEVELOPMENTS IN MARKETING SCIENCE PROCEEDINGS OF THE ACADEMY OF MARKETING SCIENCE
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¬The¬ 1980’s: A Decade of Marketing Challenges: Proceedings of the 1981 Academy of Marketing Science (AMS) Annual Conference
Bellur, Venkatakrishna V.
1
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Titel:
¬The¬ 1980’s: A Decade of Marketing Challenges: Proceedings of the 1981 Academy of Marketing Science (AMS) Annual Conference
Verfasser:
Bellur, Venkatakrishna V.
Jahr:
2015
.
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Assessing the Different Roles of Marketing Theory and Practice in the Jaws of Economic Uncertainty: Proceedings of the 2004 Academy of Marketing Science (AMS) Annual Conference
Spotts, Harlan E.
2
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Titel:
Assessing the Different Roles of Marketing Theory and Practice in the Jaws of Economic Uncertainty: Proceedings of the 2004 Academy of Marketing Science (AMS) Annual Conference
Verfasser:
Spotts, Harlan E.
Jahr:
2015
.
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Back to the future: Using marketing basics to provide customer value: proceedings of the 2017 Academy of Marketing Science (AMS) Annual Conference
Academy of Marketing Science / Annual Conference <2017, Coronado, Calif.>
3
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Titel:
Back to the future: Using marketing basics to provide customer value: proceedings of the 2017 Academy of Marketing Science (AMS) Annual Conference
Verfasser:
Academy of Marketing Science / Annual Conference <2017, Coronado, Calif.>
Jahr:
2018
.
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Boundary Blurred: A Seamless Customer Experience in Virtual and Real Spaces: Proceedings of the 2018 Academy of Marketing Science (AMS) Annual Conference
4
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Titel:
Boundary Blurred: A Seamless Customer Experience in Virtual and Real Spaces: Proceedings of the 2018 Academy of Marketing Science (AMS) Annual Conference
Verfasser:
Jahr:
2018
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Celebrating America’s Pastimes: Baseball, Hot Dogs, Apple Pie and Marketing? Proceedings of the 2015 Academy of Marketing Science (AMS) Annual Conference
5
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Titel:
Celebrating America’s Pastimes: Baseball, Hot Dogs, Apple Pie and Marketing? Proceedings of the 2015 Academy of Marketing Science (AMS) Annual Conference
Verfasser:
Jahr:
2016
.
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Celebrating the Past and Future of Marketing and Discovery with Social Impact: 2021 AMS Virtual Annual Conference and World Marketing Congress
Academy of Marketing Science / Annual Conference <2021, Online>
6
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Titel:
Celebrating the Past and Future of Marketing and Discovery with Social Impact: 2021 AMS Virtual Annual Conference and World Marketing Congress
Verfasser:
Academy of Marketing Science / Annual Conference <2021, Online>
Jahr:
2022
.
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Creating and Delivering Value in Marketing: Proceedings of the 2003 Academy of Marketing Science (AMS) Annual Conference
Spotts, Harlan E.
7
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Titel:
Creating and Delivering Value in Marketing: Proceedings of the 2003 Academy of Marketing Science (AMS) Annual Conference
Verfasser:
Spotts, Harlan E.
Jahr:
2015
.
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Creating Marketing Magic and Innovative Future Marketing Trends: Proceedings of the 2016 Academy of Marketing Science (AMS) Annual Conference
8
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Titel:
Creating Marketing Magic and Innovative Future Marketing Trends: Proceedings of the 2016 Academy of Marketing Science (AMS) Annual Conference
Verfasser:
Jahr:
2017
.
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Cultural Perspectives in a Global Marketplace: Proceedings of the 2010 Cultural Perspectives in Marketing Conference
9
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Titel:
Cultural Perspectives in a Global Marketplace: Proceedings of the 2010 Cultural Perspectives in Marketing Conference
Verfasser:
Jahr:
2016
.
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¬The¬ Customer is NOT Always Right? Marketing Orientationsin a Dynamic Business World: Proceedings of the 2011 World Marketing Congress
10
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Titel:
¬The¬ Customer is NOT Always Right? Marketing Orientationsin a Dynamic Business World: Proceedings of the 2011 World Marketing Congress
Verfasser:
Jahr:
2017
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